by Antoinette Childs | May 12, 2017 | Business, E-Commerce
Louis Vuitton Moet Hennessy, or LVMH, the world’s largest luxury conglomerate is launching a new e-commerce site on June 6th. The site is called 24sevres.com and is modeled after LVMH’s Parisian department store, Le Bon Marché. The new site will offer luxury beauty...
by Antoinette Childs | May 5, 2017 | E-Commerce
Hotshot, Ivy League-trained lawyer, Kimberly Smith walked into a store in D.C. to buy makeup. And again, she is disappointed that she can’t find makeup that matches her skin tone. Either beauty companies don’t stock shades for women of color or they simply...
by Nicole Marie Melton | May 22, 2016 | E-Commerce, Websites
Sephora is targeting curly girls in a fun new way with the launch of an online service, “It’s a Curl Thing.” The new website app and campaign helps women with curly, wavy or coily hair find products that work for their hair type and texture. Once a...
by Nicole Marie Melton | Mar 18, 2014 | E-Commerce, Mobile, Social Media
Sephora has officially launched its own social network, Beauty Board and after playing around on Beauty Board for much longer than I’d like to admit—it’s somewhat addictive if you’re a beauty girl like me—I’ve come to two conclusions: Sephora...
