by Nicole Marie Melton | Feb 7, 2020 | Business, Social Media
“Nicole, I am posting on Instagram, but it feels like no one is seeing my posts and I’m not turning followers into clients. What am I doing wrong!?” I get this comment quite frequently from the women in my community, so I wanted to share how we can get past this once...
by Antoinette Childs | Jul 1, 2017 | Featured, Social Media
This is a heads up for beauty influencers and brand owners! The Federal Trade Commission (FTC) is cracking down on improper social media ad disclosures. Last week the FTC sent warning letters to 90 influencers saying they may be violating the FTC’s Endorsement...
by Antoinette Childs | Apr 7, 2017 | Business, Social Media
Live streaming and video, in general, is the new king of the content world. It can help you build instant credibility and authority in your space – if done correctly. People are looking for transparency from brands and they want a face to associate with it. And...
by Antoinette Childs | Feb 24, 2017 | Social Media
The ever-changing landscape of social media has changed again with Instagram’s multi-picture update! The update was announced this week on Instagram’s blog: “Now, you can combine up to 10 photos and videos in one post and swipe through to see them all. […]...
by Nicole Marie Melton | Feb 8, 2017 | Apps, Social Media
A massive 60% of Snapchat users in the US are on the app every day according to a new survey by GlobalWebIndex. Snaps disappear within 24 hours, which gives users good reason to check their Snap feed each and every day. The popular video-sharing app has seen rapid...
by Antoinette Childs | Dec 9, 2016 | Blogging, Influencers, Social Media
Traditional marketing has often relied on celebrities to promote their products. Think a Marilyn Monroe ad for Chanel No. 5 in Vogue or a Beyonce TV spot for L’oreal during your favorite primetime show. But as technology has advanced, and digital media has become king...
