Hello beauties!

Thank you for reading Beauty Content Studio! The idea to launch this site came to me in May 2013. I was working as the online beauty editor at ESSENCE when I witnessed first-hand a shift in the beauty industry driven by digital. My beauty coverage at ESSENCE centered around celeb trends and product reviews, so when I’d receive an email from a publicist about a hot new mobile app or the launch of a new beauty website, there really wasn’t anywhere I could fit that kind of news in my lineup of stories.

May 2013 was also when I completed my master’s degree in digital media. I had been going to grad school part time for two and a half years, spending my evenings and weekends studying the complex processes impacting digital media production, policy and advocacy. I became a CSS-coding nerd by night, only to transform into a lipstick-loving beauty editor by day. It was a magical Jekyll and Hyde existence, but I loved both worlds equally and knew exactly how I would eventually combine the two.

The website you’re reading right now is how I merged both of those passions into one.

Beauty Content Studio is truly the fusion of what my dream career entails. It’s a data-rich resource about tech gadgets, websites and apps, paired with hot-off-the-press updates about the beauty brands you know and love. The Internet has transformed the way we consume beauty and Beauty Content Studio is your roadmap for navigating the ever-changing online beauty landscape. Whether you’re a corporate exec or an aspiring blogger, I want Beauty Content Studio to be the first place you visit when you’re looking for fresh, new ideas to connect with consumers online.

I love hearing from my readers, so feel free to shoot me an email at nicolemelton@meltondigital.com if you have beauty news to share, want to work together or just want to say “Hello.”

Thank you again for reading! I am truly grateful for your support.

All my best,